Planning for Great Audio

Matt Pavone Audio Post-Production

When what you have isn’t what you want ‘It’s not REALLY what I wanted, can’t the sound be more dynamic?” I’ve heard this before from video producers looking for a huge and spectacular sound mix.  But if the video dosen’t allow for that, how can the sound mixer hope to make it special?  Here’s what I mean: I had a …

It’s an epidemic: Video editors mixing audio

adsmedia Audio Post-Production, Video

This entry may come across as tooting our own horn and a shameless plug for our services [and it is], but it really is a trend that needs some attention brought to it. It’s an epidemic: Video editors mixing audio. It’s not that video editors can’t mix, some are quite good at it. Some electricians can do plumbing too, but …